Engagement Analysis

Description

This section is very similar to the Media Analysis section with more focus on engagement performance given different aspects (e.g. Hashtags Used, Post Types, Post Filters and etc ...). This helps in develop the right strategies to meet engagement and growth targets.

This section has the following additional charts:

1. Likes Distribution
2. Comments Distribution 
3. Average Likes/Post History
4. Average Comments/Post History
5. Average Impressions/Post History
6. Average Reach/Post History
7. Average Saves/Post History
8. Top Hashtags Performance
9. Top Post Types Performance

It also has the following additional sub-sections:

1. Most Engaged Users

This section shows users with highest engagement. Engagement is calculated based on the number of commented media.

Tapping on a user allows for the following actions:

1. Showing All Engagement Summary
2. Showing User Profile
3. Showing Only Posts Engaged by This User. See Advanced Filters.
4. Hiding Posts Engaged by This User. See Advanced Filters.

2. Likes/Post Ranges

This sub-section includes the following:

1. Top Likes/Post Ranges: Number of posts with average likes range is shown
2. Top Likes/Post Ranges Distribution Chart

Tapping on an average likes range allows for the following actions:

1. Showing Only Posts with This Average Likes Range. See Advanced Filters.
2. Hiding Posts with This Average Likes Range. See Advanced Filters.

Tapping on the distribution chart reveals the number of posts with average likes range along with percentage.

3. Comments/Post Ranges

This sub-section includes the following:

1. Top Comments/Post Ranges: Number of posts with average comments range is shown
2. Top Comments/Post Ranges Distribution Chart

Tapping on an average comments range allows for the following actions:

1. Showing Only Posts with This Average Comments Range. See Advanced Filters.
2. Hiding Posts with This Average Comments Range. See Advanced Filters.

Tapping on the distribution chart reveals the number of posts with average comments range along with percentage.

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